ClickCulture Lands Contract For Consort Hair Care

Raleigh, NC January 23 2004--– Lloyd Jacobs, CEO of ClickCulture, Inc., has announced that the firm has been awarded a contract to design and launch a website for Consort Hair Care for Men, a product of Alberto- Culver, an international business offering a broad portfolio of personal care, health care, wound care, and household products. Consort Hair Care for Men is the leading men's hair spray that appeals to "the regular guy" and the website will be part of a national advertising campaign entitled "Save The Regular Guy". ClickCulture will provide all online services for the campaign.     Consort Men's Hair Care is manufactured by Alberto-Culver (NYSE: ACVA, ACV), a leading maker of personal care products including Alberto VO5, St. Ives and TRESemme in the United States and internationally. Alberto- Culver also owns Sally Beauty Company, the world's number one marketer of professional beauty care products through its chain of domestic and international Sally stores.



"ClickCulture understands that the results of e-marketing must be measurable and quantifiable and we have a proven track record of using technology to increase sales for our clients. Alberto- Culver is a premiere organization and we are proud to be a part of this exciting campaign," said Jacobs.



ClickCulture is a Raleigh-based integrated marketing firm specializing in technology. With deep roots in e-commerce, website design, web development, and user interface design, the company offers a full spectrum of marketing services including graphic design, collateral design, high tech advertising, communications, point of purchase, and point of sale services. ClickCulture can be found on the Internet at www.clickculture.com.





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